RUG Cleaning Tips from Green Cleaning Solutions Inc.
The best way to keep your area rug looking its best is to flip it upside down and vacuum the back of the rug. It is okay to use a beater bar/rotating brush vacuum on the back of a wool rug, on the front it is recommended to only use suction. Vacuuming the back with the beater bar/rotating brush helps push dirt trapped deep down toward the top of the rug. The rug is then flipped right side up and this dirt is vacuumed. For synthetic area rugs it is fine to use the beater bar/rotating brush vacuum on the front and back of the rug. It is not advisable to vacuum fringes/tassels. The fringes do not need to be vacuumed at all. Fluffing them by hand is all they need.
Make sure that you clean up spills or stains as soon as they occur. Blot spillage up using a clean white 100% cotton dry towel and pressing down very hard from the outside towards the middle. Do this repeatedly, turning the folded towel over and over until you have absorbed as much moisture as possible. When you blot the spot move the towel in straight lines, NEVER RUB IN A CIRCLE, THIS CAN CAUSE PERMANENT DAMAGE TO YOUR RUG. If the spillage is milk care must be taken to rinse the area thoroughly with mild detergent and water to prevent souring of the residue. For red wine spills, use equal parts of 10% hydrogen peroxide and Dawn liquid dish soap apply to cotton towel and blot.